Financial guidance to help you grow your business, maximise its value & exit successfully
No more wondering what your business is worth or why you're struggling to pay bills at month end. Our flexible services for start-ups & SMEs help you understand your business, reach your financial goals, feel less stressed and get your life back!
Business owners often feel trapped
The main causes:
You’re working IN the business, not ON it
You’re firefighting constantly, with no time to step back. You know the numbers matter but you’re too busy to make sense of what they’re telling you.
You’re making decisions in the dark
Is this profitable? Can I afford to hire? Should I invest, or take money out? Every decision feels stressful, wondering if you’re doing things right.
You want to grow or exit but you don’t have a plan
You lack the financial clarity to scale confidently. You may be thinking of selling, but don’t know what your business is worth or how to find out.
How we help ...
We offer a simple way to manage your business so you can use it as a vehicle to reach your personal and professional goals. A business is, at its heart, a money making machine, or at least it should be!
Using your existing bookkeeping records as the foundation, we apply our proven CFO framework and turn your data into clear, practical insights. We work with you to create actionable steps each month which quickly have a measurable impact on your business.
Every month we:
- Translate your numbers into a simple dashboard you can actually understand.
- Pinpoint what’s working and what isn’t, and walk you through it in simple terms.
- Guide to you taking focused actions in the business that will directly impact your bottom line.
- Provide ongoing support to keep you on track, and regular check-ins.
No jargon, no fluff, no complex accounting language. Practical insights and support that make a difference
The Result
Time
You feel less stressed, happier, enjoy running your business again, and can take well-deserved time off.
Income
You can start to pay yourself what you deserve and provide for your family in the way you’ve always wanted.
Business value
As it becomes more successful, your business will grow in value, creating a valuable, saleable asset.
Getting started is simple
Introductory call
A short call where we get to know you, learn more about your business and determine whether we can help.
Free Financial Assessment
We review your numbers, spot risks and uncover opportunities for growth. Then we explain how our support works and answer all your questions.
Proposal
We create a tailored proposal focused on helping you reach your goals using our system, which has helped thousands of businesses become more successful and generate more profit and cash flow.
We specialise in supporting start-ups and growing businesses to improve cash flow, become more profitable and prepare for eventual exit
We know all too well how hard running a business can be, constantly juggling, worrying about finances and wondering why all the hard work isn’t paying off. Early mornings, late nights, missing out on precious time with family and friends.
But we also know what it feels like to have a business that’s financially healthy: a business that produces steadily increasing profits and cash, where the owner earns good money, enjoys their business and can take time off, all while positioning themselves eventually for a profitable exit.
Cathy Higginson founded Simple Figures CFO Solutions to fill a gap.
She noticed that clients were coming to her from other accountants, frustrated because although their books were in good order, their business was struggling and they didn’t understand why.
Business financials provide crucial insights into the underlying functioning of a business. Without a guide to interpret these, many business owners continue for years stressed, worried and not making the money or having the time with their family they deserve. Simple Figures CFO Solutions is on a mission to change this.
Nowadays our sole focus is on advising start-ups, small and medium-sized businesses how to grow and have a successful business.
As well as an AAT accounting qualification, Cathy is a Certified Business Strategist and set-up and ran two other businesses before Simple Figures CFO.
What business owners say about working with a CFO Advisor
Get started today, download a copy of our free Money Making Machine checklist.
Simple steps you can implement today to boost profit and cash flow fast
